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Monday, 27 October 2008

Nokia switches strategy, connects to internet

Posted on 05:48 by Unknown
  

Nokia whos brand slogan is connecting people, has so far not connected to the internet too much. They were happy making cool phones and selling them. 

Nomore. Nokia has seen many companies come and play in its core domain. Every company that does anything at all has a phone to sell to us now. 

But so far Nokia has focussed on its core. It made phone and only phones while others like Sonay and samsung ventured into anything that has a silicon chip inside it. And then along came Google android to give its recently acquired symbian mobile operating system a run for its money.

Everyone just wanted to take what bill gates did to the PC and do it to our mobile phones. Everyone wanted to control the third screen as they call it.

While Steve jobs is too arrogant to learn from his mistakes which is evident from the fact that he steal wanted people to buy a phone that has apples software, apples hardware and design, Google is actually doing what bill did by releasing a operating system and not making a mobile handset.

Now since Google would be shown a middle finger if it just came along with operating system and told everyone to switch over cause it says so, it follwed a better strategy of releasig this softare as open source which is less threatening to most handset manufacturers.

It seems nokia realises, with android becoming the default operating system it will be forced to offer its phones in android os too. More threat coming from other handset manufacturers.

Nokias new strategy is to save its market share by providing more internet based services. Services that are not easily portable creating a tall barrier to entry for other handset providers.

With its recent dozen acquisitions it seems nokia is thinking ahead of a lot of other handset manufacturers.

Obviously not everyone, Steve out thinks everyone, but then he wldnt sell anything to you that isnt apple made. Its so not steve. He makes his own screw when he build his house, he makes his own medicine when he gets a fever.

Acqusitions is for kids. Apple is differenent. If you want the apple, buy the whole tree you cheap skates. 
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